• ChecklistAccording to researchers, 73% of consumers would like to receive special offers on their mobile devices – but they are not getting them.
  • Offers made via SMS text marketing has consistently gotten response rates up to 20% – that’s 10 times more than traditional advertising methods such as email, direct mail, and newspaper ads which usually get around a 2%-3% response rate.
  • Most consumers always have their mobile phone by their side, which means that they will receive your message no matter where they are.
  • Studies show that approximately 90% of consumers read their mobile text messages within minutes.
  • Research shows that 29% of mobile users are open to scanning a mobile tag to get coupons.
  • SMS text marketing has shown to be successful in most business models and has been utilized most for retail, promotions, communication, and appointment setting.
  • Studies show that mobile coupons will become more relevant over the next several years.
  • Analysts are predicting that SMS text marketing will eventually be the preferred method of servicing customers and clients with things such as appointment reminders, surveys, self-help services, and more.
  • Using QR codes is the perfect way to make it quick and convenient for your audience to opt-in to your SMS list.
  • SMS text marketing is a “permission-based” form of marketing where the customer initiates things by texting in a keyword to join your list. In exchange for their subscription, you can offer them an incentive, such as a coupon, free goods, free information, etc. Once the person has subscribed to your text messages, they are now a part of your list and will receive all of your future marketing text messages.
  • SMS text marketing puts your subscribers at ease because they can opt-out of your list at any time. However, since the opted-in to join your list, most of them WANT to receive your messages.
  • SMS text messages can go viral, which means they can spread like wildfire. This is because your subscribers will often forward your offers to friends and family, which will give you more exposure and more sales.
  • SMS text marketing allows you to reduce your advertising costs while increasing sales and customer loyalty at the same time. This method is inexpensive compared to other marketing methods and usually gets a much higher response rate.
  • With SMS text marketing, you can reach a group of people who are interested in knowing about your products and services within minutes.
  • SMS text marketing helps you to establish two-way communication between you and your customers.
  • SMS text marketing is great for local retailers of all types wishing to promote products or services, provide purchase incentives, and increase customer loyalty and retention.
  • It’s easy to track results of a SMS text marketing campaign as recipients of your text offers have to come into your establishment and show you the offer or coupon right on their cell phones in order to redeem it.
  • Since most mobile phone users have their phones within reach at all times, SMS text marketing is the ideal way to alert people of time-sensitive information, such as an appointment reminder.
  • If your business revolves around retail, communication, or appointments, SMS text marketing will be the perfect addition to your marketing tool-kit.